The MCWW Neat watch comes as shown in the images below and has an MSRP of $1095.00. As this is my first watch and I want to get the train rolling, it is available at a pre-order price of $795.00.

• The case has a circular-grained finish, and the back is engraved with the name of the watch.

• Dial choice is either the dots markers or the dashed markers.

• The dial has a circular-grained finish with a radially engraved 'mcww detroit' logo.

• Lume is Noctilumina GG74F, green glows dark green.

• Hands are satin finish, medium blue, also with GG74F lume.

• Each watch has a unique serial number of your choosing, it can be any arrangement of numbers and letters up to 9 characters, and is engraved on the case back.

• Seconds hand is gray.

• Includes both straps and a strap tool.

Here is how it works:

• Click the Buy One! link.

• Select Neat dots or dashes.

• Give me $1.00 to reserve the pre-order price and your custom serial number.

• When your watch is ready to be built I will send an invoice for the remainder of the payment.

Deliveries for the first orders will be around the end of December 2025 to mid January 2026.

I will be posting regular updates on the status of the case and dial manufacturing and the parts I am making during that time.

Pics below are the production intent prototypes taken with my cellphone, please forgive the less than stellar photography.

Neat dots markers, GG74F lume on 2-piece fabric strap.

Neat dashed markers, GG74F lume on green 2-piece fabric strap.

Neat dots markers, GG74F lume on brown leather strap.

Neat dashed markers, GG74F lume on brown leather strap.

Neat dashed markers, GG74F lume on green 2-piece fabric strap.

Neat dashed markers, GG74F lume on green 2-piece fabric strap.

Neat dots markers, GG74F lume on brown leather strap.

Neat dots markers, GG74F lume green 2-piece fabric strap.

Hand applied lume is the best, a lot of lume powder in the mix.

Case back.

Simple box. 2 straps. Strap tool.